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January 28, 2020

Nowadays, every company wants to have a presence in the global market that goes beyond their corporate and social pages. In fact, the importance of e-commerce as a business tool is still growing. One could argue that the importance of e-commerce might be getting stagnant, but after checking the signs we’re sure it will grow […]

January 17, 2020

Content is always the foundation of any digital marketing strategy. Whichever platform is decided by the marketing professionals, the content remains the key that will drive the success of that strategy. The Internet has become the true global mass communication medium, and digital marketing is primarily done through the use of the Internet. It’s for […]

January 7, 2020

If you run a business, it’s important to engage in online marketing to grow your customer base. Many companies don’t realize the power of effective digital marketing; consequently, they find it excessively difficult to survive the competition. Unfortunately, there’s no shortcut when it comes down to successfully running a business with a limited budget. If […]

December 20, 2019

Starting a new business is easy, but making a business successful is challenging. Only a small percentage of startups are found to be so in tune with their vision and strategy that they grow exponentially. Stats suggest that more than 90% of startup companies fail to succeed. A small percentage of businesses that do succeed […]

December 13, 2019

All business websites strive to get top rankings in Google search results. The reason for this is because Google accounts for over 90% of all searches done on the internet. It may sound like Google is a bit ruthless and might not be playing fair with its competition. This is not the case at all. […]

December 6, 2019

Trying to rank higher in search results without utilizing SEO tools is like living in a fool’s paradise. Your company needs a well-thought-out SEO strategy and tools to create, launch, and measure your online marketing efforts and succeed in a competitive environment. If you want your business website to flourish in terms of traffic and […]

November 29, 2019

Your website speed dramatically impacts your overall digital marketing efforts from SEO to conversion. A slow website is destined to fail. If you operate in a competitive environment where user experience decides everything, you can’t let a slow business website lose your hard-earned traffic. The longer your site takes to load, the more dissatisfied your […]

November 22, 2019

Running a business is a tough job. From HR to managing day-to-day activities, it’s a hectic process to keep up with the flow of work. Most business owners do not have the skills nor time to create and implement an effective digital marketing plan for their company. Instead of experimenting with every online marketing tactic, […]

November 15, 2019

Marketing technologies are evolving, so are your customers’ preferences. When it comes to content marketing strategies for small companies, it’s vital to stay on top of trends. If you want your content to make an impact and get results in the form of leads and sales, make sure to add innovation to your overall content […]

November 7, 2019

Artificial intelligence (AI) is giving birth to a new digital era where technology is integrating human smarts in machines. Chatbots are just one example of how machine intelligence can transform the way companies interact with their prospects and customers. While these smart tools are gaining unprecedented popularity and providing marketers with innovative communication possibilities, it’s […]

October 25, 2019

An online marketing agency can be a gamechanger for any business. They are not restricted by the products or services of a business. They can engage the business’ target audience from all internet users available today. There is virtually no limit to what an online marketing agency can do for their clients in the digital […]

October 19, 2019

Modern marketing practices demand the use of statistics to aid in business decision making and much more. This infographic shows how useful and surprising the global stats have become as we move in the digital world.