SEO techniques can make or break your online marketing strategy. If you know the technique but don’t know how to apply it, you won’t get the results you want. Understanding SEO and how it works is crucial to drive traffic to your website. You may be familiar with the basic techniques such as keyword research, optimizing content, and writing meta tags and descriptions, but what’s next?
Before you dive into other SEO techniques, you must first audit your SEO. Auditing your SEO can help you analyze where you stand and what you need to improve. An SEO audit is a sort of examination of your site and helps determine problems with your current content. It helps you with what you can optimize by looking into previous goals and setting new ones.
You must know about the trending SEO techniques to stay on top of the market. In this blog post, we will share the top 5 SEO techniques you can use to double your traffic in 2021.
Ensuring An SEO Friendly Landing Page
Landing page quality can directly affect your traffic. Nowadays, people have no patience and time to waste waiting for a page to load. Thus, you must ensure that your page is SEO friendly and the loading time is no more than 4 seconds.
Use long-tail keywords and avoid navigations on your pages. Otherwise, your users will end up somewhere else. Put useful content on your website, which your readers will enjoy and get information from. Include a call to action and position it strategically on your web page.
More Content, More Often
Another tactic to stay on top of your SEO game is to post more meaningful and informative content. Posting only the links of blogs and articles won’t be enough. Try to include new and creative posts at least four times a week. Come up with great ideas that people like and blend them with your business. Poor quality content that does not relate to your business will degrade your SEO.
Take Advantage Of Broken Links
Broken links work. Turn the 404 pages or dead links to live pages that you can use to target your specific web page. The process involves informing the site owner that you are using their broken links as a source for your page links. For this, you need to:
- Find the broken links on the web
- Replace the content there
- Inform the publishers about your replacement content
Building broken links is an effective SEO strategy to have more backlinks to your web pages while also making your website more SEO-friendly.
Consider Infographics
Infographics are a great way to enhance your website’s look and deliver the information you want your visitors to read. Because almost 70% of your sensory receptors are in your eyes, people are more likely to become attracted to images and graphics rather than text.
Infographics provide you with more backlinks and more visitors. Visitors can receive more information through infographics and can process visual data 60,000 times faster. However, one mistake that most marketers make is focusing on the graphics only when designing their infographics. Making them lack information that makes them a little uninteresting.
Video Marketing
People enjoy videos with creative ideas. YouTube is the top-rated platform with over 1 billion users. Optimize your SEO with video content. For that, you must first focus on your channel name and description. Post content regularly and create engaging content that your audience will like.
Other Popular SEO Techniques In 2021:
- Bucket Brigade Copywriting Technique
- Internal links in the website
- Content clustering
- Featured snippets
- Guest posting
- Sending link juice to lower-ranked pages
- Updating old content
- Voice searching
Get SEO Help
Are you struggling to keep up with your SEO? Reach out to Reach First to optimize your SEO and enhance your appearance in the market. We will provide you with top-notch marketing and branding services. You can contact us today for more information.