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Different Types Of Digital Marketing Campaigns Explained

August 20, 2020

Different Types Of Digital Marketing Campaigns Explained

Digital marketing is what businesses need to work on along with their core business operations. It will ensure growth and enable the business to become a household name. It’s all about adapting to new technology and launching the most appropriate, trendy, and effective digital marketing campaigns to market your brand effectively. There are various types … Continue reading “Different Types Of Digital Marketing Campaigns Explained”

Website Vs Blog: Which Is Best?

August 13, 2020

Website Vs Blog: Which Is Best?

If you have a clothing business that does not yet have an online presence or you are contemplating starting a business, the chances are that you already have an idea of how necessary it is to be found online. In the 21st century, purchasers and sellers are increasingly using the internet to find new markets, … Continue reading “Website Vs Blog: Which Is Best?”

Google Ads Vs. Facebook Ads – Which One Should I Use In 2020?

August 6, 2020

Google Ads Vs. Facebook Ads – Which One Should I Use In 2020?

Google Ads (previously known as Google Adwords) and Facebook Ads are two of the top online advertising platforms. For most businesses, it’s a common question; which one is better, advertising on Google or Facebook? Google is the leading search engine operator with over 3.5 billion searches per day, while Facebook is the most prominent social … Continue reading “Google Ads Vs. Facebook Ads – Which One Should I Use In 2020?”

How to Create A Useful Social Media Marketing Conversion Funnel

July 29, 2020

How to Create A Useful Social Media Marketing Conversion Funnel

Social media marketing is one of the most vital elements of the digital marketing strategy of your business. Social media channels like Facebook, Instagram, and others can significantly help you reach your target audience. The increased social presence can yield long-term results for your business, like enhanced client awareness and improved relationships between you and … Continue reading “How to Create A Useful Social Media Marketing Conversion Funnel”

PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies

July 22, 2020

PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies

Pay-per-click PPC is a short-term digital marketing strategy in which advertisers have to pay a certain fee each time online users click on one of their advertisements. These ads bring paid online traffic to your site using relevant keywords. A particular PPC campaign requires detailed research on keywords being searched by your target audience relative … Continue reading “PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies”

Do Facebook Ads Work?

July 16, 2020

Do Facebook Ads Work?

Social media has become an integral part of the business world today, and if a business does not have a presence on it, it may lose out on many of its potential customers. This is why it becomes extremely necessary for even the smallest of brands to leverage social media advertisements and boost their content … Continue reading “Do Facebook Ads Work?”

The Do’s And Don’ts Of Branding

July 6, 2020

The Do’s And Don’ts Of Branding

Branding gives your brand a unique identity of its own and creates its image in the audience’s minds. It’s your branding that makes the audience relate to your brand. There are some practices that you must follow, and on the other hand, there are some things that raise red flags when it comes to branding. … Continue reading “The Do’s And Don’ts Of Branding”

8 Ways To Enhance Your Social Media Engagement

June 19, 2020

8 Ways To Enhance Your Social Media Engagement

Social media marketing isn’t just responsible for making sure a business has its presence on public forums alone; it’s also the first step for a company to enable people to interact with their brand on the internet. It’s direct engagement with your audience that retains potential clients, and promotes lead generation, conversion of leads, and … Continue reading “8 Ways To Enhance Your Social Media Engagement”

Reasons Why Your Website Isn’t Generating Leads

June 12, 2020

Reasons Why Your Website Isn’t Generating Leads

Your website’s conversion analytics reports greeting you with a big “zero” every time you look at them can be very stressful and frustrating. You’ve correctly set up all your digital marketing channels, you’re promoting your products and services online through various advertising platforms, and the traffic is coming through, but yet the clicks aren’t converting! … Continue reading “Reasons Why Your Website Isn’t Generating Leads”

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