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February 14, 2020

We recently covered the types of social proof you can add to your website’s landing pages. But this is only the beginning, and there’s more to social proof marketing than that. In this article, we take a deeper look at social proof marketing for two major e-commerce stores: Shopify and WordPress. Social proof is really … Continue reading “Social Proof For E-commerce Storefronts – Shopify & WooCommerce”

February 10, 2020

People use social proof to shape their opinions and influence their decisions all the time. Choosing a movie based on the rating it gets on Rotten Tomatoes is a good example of social proof. You’re looking to try a new restaurant, but a negative review of their hygiene standards causes you to change your mind. … Continue reading “Ways of Adding Social Proof to Your Landing Pages”

January 28, 2020

Nowadays, every company wants to have a presence in the global market that goes beyond their corporate and social pages. In fact, the importance of e-commerce as a business tool is still growing. One could argue that the importance of e-commerce might be getting stagnant, but after checking the signs we’re sure it will grow … Continue reading “E-Commerce Remains An Efficient Business Tool In 2020”

January 17, 2020

Content is always the foundation of any digital marketing strategy. Whichever platform is decided by the marketing professionals, the content remains the key that will drive the success of that strategy. The Internet has become the true global mass communication medium, and digital marketing is primarily done through the use of the Internet. It’s for … Continue reading “Need For Socially Responsible Content In Digital Marketing Strategies”

January 7, 2020

If you run a business, it’s important to engage in online marketing to grow your customer base. Many companies don’t realize the power of effective digital marketing; consequently, they find it excessively difficult to survive the competition. Unfortunately, there’s no shortcut when it comes down to successfully running a business with a limited budget. If … Continue reading “How To Grow Your Business Using Digital Marketing Services”

December 20, 2019

Starting a new business is easy, but making a business successful is challenging. Only a small percentage of startups are found to be so in tune with their vision and strategy that they grow exponentially. Stats suggest that more than 90% of startup companies fail to succeed. A small percentage of businesses that do succeed … Continue reading “4 Reasons Why Most Startup Companies Fail: What You Can Do To Avoid Failure”

December 13, 2019

All business websites strive to get top rankings in Google search results. The reason for this is because Google accounts for over 90% of all searches done on the internet. It may sound like Google is a bit ruthless and might not be playing fair with its competition. This is not the case at all. … Continue reading “Google’s Bert Update Demands Intent-Based Seo Content”

December 6, 2019

Trying to rank higher in search results without utilizing SEO tools is like living in a fool’s paradise. Your company needs a well-thought-out SEO strategy and tools to create, launch, and measure your online marketing efforts and succeed in a competitive environment. If you want your business website to flourish in terms of traffic and … Continue reading “Top 3 SEO Tools Your Business Should Use in 2020”

November 29, 2019

Your website speed dramatically impacts your overall digital marketing efforts from SEO to conversion. A slow website is destined to fail. If you operate in a competitive environment where user experience decides everything, you can’t let a slow business website lose your hard-earned traffic. The longer your site takes to load, the more dissatisfied your … Continue reading “How Page Speed Impacts Your Google Rankings and How to Improve It”