Terms of Service

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Welcome to Reach First. These Terms of Service (“Terms”) govern your access to and use of the Reach First website, client portal, checkout system, products, and services.

By visiting or using our website at https://reachfirst.com, creating an account, requesting a service, accepting a proposal, placing an order, making a payment, or using any service provided by Reach First, you acknowledge that you have read, understood, and agreed to be bound by these Terms.

Please read these Terms carefully before using our website or purchasing any service.

1. Acceptance of Terms

By accessing our website, submitting an inquiry, creating an account, placing an order, accepting a proposal, making a payment, or using our services, you confirm that:

  • You are at least 18 years old.
  • You have the legal authority to enter into this agreement.
  • Where you are acting for a business or organization, you have authority to bind that business or organization.
  • The information you provide is accurate and complete.
  • You have read, understood, and accepted these Terms.
  • You agree to comply with all applicable laws and regulations.

If you do not agree with these Terms, you must not use our website, place an order, or use our services.

2. Website Use

You may use the Reach First website for lawful business and informational purposes only.

You agree not to:

  • Use the website for any illegal, fraudulent, or harmful activity.
  • Attempt to gain unauthorized access to our website, systems, accounts, or data.
  • Introduce viruses, malicious code, or harmful software.
  • Copy, scrape, reproduce, or misuse website content without permission.
  • Interfere with the operation or security of the website.
  • Provide false, misleading, or unauthorized information.
  • Use another person’s or company’s information without permission.

Reach First may restrict or block access to the website where misuse, fraud, security concerns, or violations of these Terms are identified.

3. Website Information

We make reasonable efforts to keep the information on our website accurate and current. However, website content is provided for general information and may be changed without notice.

Website information, including service descriptions, packages, prices, timelines, and features, does not create a binding commitment unless it is included in an accepted order, proposal, quotation, statement of work, or service agreement.

If there is a difference between information displayed on the website and an accepted proposal, quotation, order, or agreement, the accepted document will take priority.

4. Services

Reach First provides digital and business services that may include:

  • Website design and development
  • Search engine optimization
  • Digital marketing
  • Paid advertising management
  • Social media management
  • Branding and graphic design
  • Content writing
  • Website hosting
  • Website maintenance and support
  • Software development
  • Automation and integration services
  • Consulting and related professional services

The exact scope of services will be described in the applicable package, proposal, quotation, order form, statement of work, or other written agreement.

Services or deliverables not expressly included in the agreed scope may be treated as additional work and may require additional payment.

5. Customer Accounts and Client Portal

Certain services may require you to create an account or access our client portal.

You are responsible for:

  • Keeping your login details confidential.
  • Using a secure password.
  • Preventing unauthorized access to your account.
  • Ensuring that your contact and billing information remains accurate.
  • Informing Reach First promptly if you suspect unauthorized access.

Activities completed through your account may be treated as authorized by you unless you notify us promptly of suspected misuse.

Reach First may suspend an account where there is suspected fraud, unauthorized access, non-payment, misuse, or a violation of these Terms.

6. Customer Responsibilities

The customer agrees to:

  • Provide accurate contact, company, project, and billing information.
  • Provide required content, images, branding materials, approvals, and access credentials.
  • Ensure that provided materials may legally be used for the project.
  • Respond to requests for information and approvals within a reasonable time.
  • Review submitted work and provide clear feedback.
  • Maintain appropriate backups of important data and content.
  • Use completed services and deliverables lawfully.

Reach First will not be responsible for delays caused by missing information, delayed approvals, unavailable access, incomplete content, or other matters under the customer’s control.

7. Orders and Service Agreements

An order may be placed through:

  • The Reach First website or checkout page
  • The Reach First client portal
  • An accepted proposal or quotation
  • An order form
  • A statement of work
  • Another written agreement approved by Reach First

An order is not considered accepted until Reach First confirms the order or begins providing the service.

Reach First may reject or cancel an order where:

  • The order contains incorrect information.
  • The service is unavailable.
  • Pricing or package information contains an obvious error.
  • The order presents a legal, compliance, fraud, or security concern.
  • The requested service falls outside our service policies.

Where an order is cancelled by Reach First before work begins, any eligible prepaid amount will be handled according to the applicable refund terms.

8. Pricing and Payments

Prices may be displayed on our website, checkout page, proposal, quotation, invoice, or order form.

The customer agrees to pay all applicable charges, taxes, fees, and approved additional costs.

Payment must be made according to the billing cycle and due date shown on the invoice or checkout page.

By providing a payment method, you confirm that:

  • You are authorized to use the payment method.
  • The billing information is correct.
  • Reach First may process the applicable payment.

For recurring services, Reach First may process renewal payments until the service is cancelled in accordance with these Terms.

Unpaid invoices may result in late charges, suspension, cancellation, or termination of services.

9. Recurring Services and Automatic Renewal

Recurring services may include hosting, SEO, digital marketing, advertising management, social media management, maintenance, support, software subscriptions, and other ongoing services.

Unless otherwise stated in writing, recurring services automatically renew for the same billing period until cancelled.

By purchasing a recurring service, you authorize Reach First and its payment processor to charge the payment method on file for recurring invoices.

The customer is responsible for cancelling the service before the next renewal date if the service is no longer required.

Failure to pay a recurring invoice may result in:

  • Suspension of services
  • Website or hosting downtime
  • Pausing of campaigns
  • Removal of account access
  • Termination of services
  • Loss of data where applicable and legally permitted

10. Project Timelines and Delivery

Project timelines are estimates unless Reach First expressly confirms a fixed deadline in writing.

Timelines may be affected by:

  • Delayed customer responses
  • Missing content or credentials
  • Revision requests
  • Changes in project scope
  • Third-party platforms
  • Technical issues
  • Events beyond reasonable control

Where a customer delays required information, feedback, payment, or approval, the delivery date may be extended accordingly.

11. Revisions and Changes in Scope

The number and type of revisions included will depend on the purchased package or agreed project scope.

Revisions must relate to the originally approved requirements.

The following may be treated as additional work:

  • New pages, features, or functions
  • Major design direction changes
  • Rework of previously approved items
  • New integrations
  • Additional campaigns or platforms
  • Additional content
  • Requests outside the agreed service scope

Reach First may provide a separate quotation or invoice before completing additional work.

12. Customer Approvals

The customer is responsible for reviewing deliverables and providing approval or revision requests within the requested review period.

Approval may be provided through email, the client portal, a project management system, a recorded meeting, or another written communication channel.

Once an item has been approved, later changes may be treated as additional work.

If the customer does not respond for an extended period, Reach First may pause or close the project. Any work already completed will remain payable.

13. Intellectual Property

Unless otherwise agreed in writing, ownership of final custom deliverables created specifically for the customer will transfer after all related invoices have been paid in full.

Reach First retains ownership of its:

  • Internal processes
  • Templates
  • Frameworks
  • Source code libraries
  • Development tools
  • Methods
  • Systems
  • Reusable components
  • General knowledge and experience

Third-party software, stock materials, plugins, fonts, themes, APIs, and other licensed resources remain subject to their respective licence terms.

The customer must not resell, redistribute, copy, or misuse Reach First’s proprietary materials without written permission.

14. Website Content and Reach First Materials

The content available on the Reach First website, including text, branding, graphics, layouts, service information, logos, videos, and other materials, is owned by or licensed to Reach First.

You may view and use the website for personal or internal business purposes. You may not reproduce, republish, distribute, modify, sell, or commercially exploit website content without prior written permission.

“Reach First,” its logo, and associated branding may not be used without authorization.

15. Customer-Provided Materials

The customer retains ownership of materials supplied to Reach First.

By providing materials, the customer gives Reach First permission to use, copy, modify, process, and share those materials as reasonably necessary to deliver the purchased services.

The customer confirms that provided materials:

  • Are owned by the customer or properly licensed.
  • Do not infringe intellectual property rights.
  • Do not violate privacy or confidentiality obligations.
  • Are not illegal, misleading, harmful, or defamatory.

The customer is responsible for claims arising from materials supplied without proper rights or permission.

16. Third-Party Services

Reach First may use or integrate third-party services, including:

  • Hosting providers
  • Domain registrars
  • Payment processors
  • Advertising platforms
  • Social media platforms
  • Search engines
  • Analytics providers
  • Email systems
  • Software plugins
  • APIs
  • Artificial intelligence services
  • Stock content providers

Third-party services are governed by their own terms, policies, availability, and pricing.

Reach First is not responsible for third-party outages, account suspensions, policy changes, algorithm updates, price increases, rejected advertisements, data loss, or service discontinuation outside our reasonable control.

17. SEO, Advertising, and Marketing Disclaimer

Reach First does not guarantee specific:

  • Search engine rankings
  • Website traffic
  • Leads
  • Sales
  • Revenue
  • Advertising costs
  • Conversion rates
  • Social media growth
  • Business results

Results may be affected by competition, market conditions, platform policies, customer budgets, website quality, customer response times, algorithms, and other external factors.

Forecasts, estimates, and projections are provided for planning purposes and are not guarantees.

18. Hosting and Technical Services

Where hosting or technical services are purchased, Reach First will make reasonable efforts to maintain service availability.

However, uninterrupted availability cannot be guaranteed.

Temporary interruption may occur due to:

  • Maintenance
  • Security updates
  • Server issues
  • Third-party outages
  • Cyberattacks
  • Domain or DNS problems
  • Software conflicts
  • Events outside our reasonable control

Customers remain responsible for maintaining independent backups unless a written service agreement specifically states that backups are included.

19. Prohibited Content and Activities

Reach First may refuse, suspend, or terminate services connected to:

  • Illegal products or services
  • Fraud or impersonation
  • Malware or cyber abuse
  • Copyright infringement
  • Hate, harassment, or threats
  • Deceptive marketing
  • Unauthorized data collection
  • Spam
  • Adult or prohibited content
  • Activities that violate third-party platform policies
  • Any activity that may harm Reach First, its systems, employees, customers, or reputation

20. Support

Support will be provided according to the purchased package or service agreement.

Customers should submit support requests through approved channels, such as the Reach First support portal or designated company email address.

Standard support does not include:

  • Work outside the purchased scope
  • New functionality
  • Third-party problems outside our control
  • Damage caused by customer changes
  • Services not covered by an active plan
  • Emergency work not included in the applicable package

Additional support may be quoted separately.

21. Cancellation

Recurring services may be cancelled by submitting a written cancellation request through an approved Reach First communication or account channel.

Cancellation should be submitted before the next renewal date.

Cancellation does not remove the customer’s responsibility to pay:

  • Outstanding invoices
  • Completed work
  • Approved additional work
  • Third-party costs already incurred
  • Charges for the current billing period

Stopping the use of a service, removing a payment method, or failing to pay an invoice does not by itself constitute a valid cancellation request.

22. Refund Policy

Because Reach First provides digital, professional, and customized services:

  • Payments for completed work are non-refundable.
  • Payments for work already started may be non-refundable.
  • Recurring fees already billed are generally non-refundable.
  • Setup, domain, hosting, software, advertising, and third-party charges may be non-refundable.

Refund requests will be reviewed based on the circumstances and applicable agreement.

Approved refunds may exclude payment processing or third-party charges that cannot be recovered.

The customer should contact Reach First and allow a reasonable opportunity to investigate and resolve a billing or service concern before initiating a payment dispute or chargeback.

23. Chargebacks and Payment Disputes

Customers must not submit false, misleading, or fraudulent chargebacks.

Before initiating a chargeback, the customer should contact Reach First regarding the disputed transaction and provide a reasonable opportunity for resolution.

Reach First may provide the payment processor or financial institution with relevant records, including:

  • Orders
  • Invoices
  • Payment records
  • Checkout acceptance records
  • IP addresses
  • Electronic signatures
  • Client portal activity
  • Emails
  • Call records
  • Project activity
  • Deliverables
  • Service usage information
  • Other evidence related to the transaction

Fraudulent disputes may result in immediate service suspension or termination.

24. Suspension and Termination

Reach First may suspend or terminate website access, accounts, projects, or services where the customer:

  • Fails to pay an invoice.
  • Violates these Terms.
  • Uses services unlawfully.
  • Provides false or misleading information.
  • Engages in fraud or abusive conduct.
  • Threatens or harasses employees.
  • Creates a security or reputational risk.
  • Violates third-party platform policies.
  • Fails to cooperate for an extended period.

Suspension or termination does not remove the customer’s obligation to pay for work completed, services provided, or costs already incurred.

25. Confidentiality

Each party agrees to use reasonable care when handling confidential business, technical, financial, login, and project information received from the other party.

Confidential information may be shared with employees, contractors, or service providers who reasonably need it to provide the services and who are subject to appropriate confidentiality obligations.

Confidentiality obligations do not apply to information that is publicly available, independently developed, lawfully received from another source, or required to be disclosed by law.

26. Privacy and Data Collection

Reach First may collect and process information necessary to:

  • Operate the website
  • Respond to inquiries
  • Create and manage accounts
  • Process orders and payments
  • Deliver services
  • Provide customer support
  • Prevent fraud and security incidents
  • Maintain business and legal records
  • Improve website and service performance
  • Meet legal and regulatory obligations

Information may include contact details, company information, billing data, communications, device information, browser information, IP addresses, order records, account activity, and service usage data.

Additional information about data practices may be provided in the Reach First Privacy Policy.

27. Electronic Communications and Agreement

By using the Reach First website, submitting a form, creating an account, placing an order, accepting a proposal, or communicating electronically, you consent to receiving service-related communications electronically.

By checking the acceptance box during checkout, electronically signing an agreement, clicking an acceptance button, or completing an order, you acknowledge that:

  • Your electronic acceptance constitutes your signature.
  • The electronic agreement has the same effect as a handwritten agreement, to the extent permitted by applicable law.
  • Your acceptance may be recorded with the date, time, IP address, browser information, device information, account details, company details, and transaction information.

Electronic records may be retained as evidence of your agreement and order authorization.

28. Disclaimer of Warranties

The website and services are provided on an “as available” basis, subject to the applicable service agreement.

To the maximum extent permitted by law, Reach First does not guarantee that:

  • The website will always be uninterrupted or error-free.
  • Every technical issue will be corrected immediately.
  • Third-party services will remain available.
  • Digital marketing services will produce specific business results.
  • Website information will always be complete or free from minor errors.

Nothing in these Terms excludes warranties or rights that cannot lawfully be excluded.

29. Limitation of Liability

To the maximum extent permitted by applicable law, Reach First will not be liable for indirect, incidental, special, punitive, or consequential losses, including:

  • Loss of profits
  • Loss of revenue
  • Loss of business opportunities
  • Loss of data
  • Loss of goodwill
  • Business interruption
  • Third-party platform failures
  • Search engine or advertising account changes

Reach First’s total liability relating to an affected service will not exceed the amount paid by the customer to Reach First for that specific affected service during the three months immediately before the event giving rise to the claim.

This limitation does not apply where liability cannot legally be limited or excluded.

30. Indemnification

The customer agrees to be responsible for claims, losses, penalties, damages, or reasonable costs arising from:

  • Customer-provided content or materials
  • The customer’s unlawful use of the website or services
  • Violation of these Terms
  • Infringement of third-party rights
  • False, misleading, or unauthorized instructions
  • The customer’s products, services, advertisements, or business activities

This section applies only to the extent permitted by applicable law.

31. Force Majeure

Reach First will not be responsible for a delay or failure caused by circumstances beyond its reasonable control, including:

  • Natural disasters
  • Power or internet outages
  • War or civil disturbance
  • Government action
  • Labour disruptions
  • Cyberattacks
  • Third-party platform outages
  • Public health emergencies
  • Failures of hosting, cloud, payment, or communication providers

Deadlines may be reasonably extended during such events.

32. Governing Law and Disputes

These Terms are governed by the applicable laws of the Province of Alberta and the federal laws of Canada applicable in Alberta, without regard to conflict-of-law principles.

Before starting formal legal proceedings, both parties should make reasonable efforts to resolve the dispute through good-faith communication.

Subject to applicable law, disputes will be submitted to the courts with jurisdiction in Alberta, Canada.

33. Changes to These Terms

Reach First may update these Terms to reflect changes in services, business practices, website features, legal requirements, or third-party obligations.

The current version will be published on the Reach First website with an updated revision date.

Changes will apply from the date they are published unless otherwise stated. Changes will not normally replace the specific terms of an already accepted fixed project agreement unless agreed in writing or required by law.

Continued use of the website or services after updated Terms become effective constitutes acceptance of the revised Terms.

34. Severability

If any part of these Terms is found to be invalid or unenforceable, the remaining provisions will continue to apply.

The invalid provision will be interpreted or adjusted only to the minimum extent necessary to make it enforceable where permitted by law.

35. Entire Agreement and Order of Priority

These Terms, together with the applicable order, proposal, quotation, statement of work, Privacy Policy, and any separately signed agreement, form the agreement between Reach First and the customer.

Where documents conflict, the following order of priority will generally apply:

  • A separately signed service agreement
  • An accepted statement of work or proposal
  • The applicable order or quotation
  • These Terms of Service
  • General website information

36. Contact Information

Questions regarding these Terms, an order, billing, or a service may be submitted through the Reach First website or by contacting:

Reach First

Website: https://reachfirst.com

Email: support@reachfirst.com

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