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Category: Search Engine Optimization

When Should You Hire A Digital Marketing Agency For Your Business?

September 9, 2020

When Should You Hire A Digital Marketing Agency For Your Business?

If you’re a business owner and you’re not sure whether you need to hire the services of a digital marketing agency or not, this blog will be of great help to you. Certain signs will tell you when it’s time to get in touch with a reputable digital marketing agency to enhance your business. If … Continue reading “When Should You Hire A Digital Marketing Agency For Your Business?”

PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies

July 22, 2020

PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies

Pay-per-click PPC is a short-term digital marketing strategy in which advertisers have to pay a certain fee each time online users click on one of their advertisements. These ads bring paid online traffic to your site using relevant keywords. A particular PPC campaign requires detailed research on keywords being searched by your target audience relative … Continue reading “PPC Vs. SEO – Short-Term Vs. Long-Term Digital Marketing Strategies”

Simple SEO Tips and Tricks to Rank Higher in 2020

March 6, 2020

Simple SEO Tips and Tricks to Rank Higher in 2020

If you’re a business owner, you probably know how important SEO is for your business. For those who don’t, SEO is the abbreviation for ‘Search Engine Optimization’, the process by which internet marketers and SEO professionals rank a web page on Google’s search results for keywords that are relevant to the business and user query. … Continue reading “Simple SEO Tips and Tricks to Rank Higher in 2020”

How To Grow Your Business Using Digital Marketing Services

January 7, 2020

How To Grow Your Business Using Digital Marketing Services

If you run a business, it’s important to engage in online marketing to grow your customer base. Many companies don’t realize the power of effective digital marketing; consequently, they find it excessively difficult to survive the competition. Unfortunately, there’s no shortcut when it comes down to successfully running a business with a limited budget. If … Continue reading “How To Grow Your Business Using Digital Marketing Services”

Google’s Bert Update Demands Intent-Based Seo Content

December 13, 2019

Google’s Bert Update Demands Intent-Based Seo Content

All business websites strive to get top rankings in Google search results. The reason for this is because Google accounts for over 90% of all searches done on the internet. It may sound like Google is a bit ruthless and might not be playing fair with its competition. This is not the case at all. … Continue reading “Google’s Bert Update Demands Intent-Based Seo Content”

Top 3 SEO Tools Your Business Should Use in 2020

December 6, 2019

Top 3 SEO Tools Your Business Should Use in 2020

Trying to rank higher in search results without utilizing SEO tools is like living in a fool’s paradise. Your company needs a well-thought-out SEO strategy and tools to create, launch, and measure your online marketing efforts and succeed in a competitive environment. If you want your business website to flourish in terms of traffic and … Continue reading “Top 3 SEO Tools Your Business Should Use in 2020”

10 Benefits Of Implementing A Successful SEO Strategy

October 11, 2019

10 Benefits Of Implementing A Successful SEO Strategy

If you conduct business in Edmonton or anywhere throughout Canada, you might be struggling with your competitors, trying to increase sales or looking to capture new markets. Conducting business in a big city is often difficult. Especially if you’re based in a city that is technologically advanced, has a wide range of target audiences and … Continue reading “10 Benefits Of Implementing A Successful SEO Strategy”

SEO Strategies A Business Should Still Use in 2019

June 21, 2019

SEO Strategies A Business Should Still Use in 2019

A comprehensive search engine optimization (SEO) strategy is a combination of various offsite and onsite tactics. Search engines, notably Google, have gone through numerous changes and updates over the last few years, likewise, so do the best SEO practices. However, there are some SEO practices that haven’t lost relevance and importance. This blog post will … Continue reading “SEO Strategies A Business Should Still Use in 2019”

Top 4 Free Digital Marketing Courses For Entrepreneurs

May 10, 2019

Top 4 Free Digital Marketing Courses For Entrepreneurs

Beth Comstock, former vice chair of General Electric, says: “you can’t sell anything if you can’t tell anything”. When it comes to digital marketing, your ability to tell your brand story determines your success. Whether you’re an entrepreneur or a marketer, growing digital marketing knowledge is critical to your business growth. Even entrepreneurs who can … Continue reading “Top 4 Free Digital Marketing Courses For Entrepreneurs”

How To Do Keyword Research For SEO: A 101 Guide

April 3, 2019

How To Do Keyword Research For SEO: A 101 Guide

While Google and other search engines keep rolling out new algorithm updates, the need for keyword research to optimize websites has been consistent for marketers. It’s time to demystify keyword research and how it really works to improve the effectiveness of your SEO efforts. This article is a comprehensive guide on keyword research for SEO … Continue reading “How To Do Keyword Research For SEO: A 101 Guide”

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