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Category: Digital Advertising

5 Reasons Small Businesses should Consider Pay-Per-Click Marketing

October 7, 2016

5 Reasons Small Businesses should Consider Pay-Per-Click Marketing

Pay-per-click or PPC is a simple and effective way to generate clicks to your website. It is a tool that allows marketers to run paid ads on Google’s search result pages: whenever someone clicks on your ad, Google charges a small fee. Consequently, you get a potential customer or a qualified lead. Small businesses have … Continue reading “5 Reasons Small Businesses should Consider Pay-Per-Click Marketing”

Five Ways You Can Market Your Business Online

August 31, 2016

Five Ways You Can Market Your Business Online

People have become used to spend more time on the internet rather than on conventional media. Over the past few years, it has become excessively difficult for businesses to locate and address target audience through TV and other old-fashioned marketing means. Digital resources are turning out to be the future of marketing. There are various … Continue reading “Five Ways You Can Market Your Business Online”

Website; an Inseparable Part of a Modern Business

July 26, 2016

Website; an Inseparable Part of a Modern Business

A website, in simple words, is an online platform where you can effectively display your business. It is an incredible showcase of your business which can be viewed all over the world. An online presence of your business would certainly help you achieve dramatic growth in sales and revenue.The contemporary world is pretty much run by the internet. People … Continue reading “Website; an Inseparable Part of a Modern Business”

Key Ways Not to Waste Your PPC Spending

December 14, 2015

Key Ways Not to Waste Your PPC Spending

An amazing source of revenue in return of the advertising budget, Pay Per Click advertising model needs to thoughtfully handled. Various factors determine how successful a PPC campaign would become – website design being an essential one! The purpose of PPC(Pay Per Click) campaigns is to bring visits to your website, just like search engines … Continue reading “Key Ways Not to Waste Your PPC Spending”

Why Linkedin Sales Navigator Strategies Fail

December 11, 2015

Why Linkedin Sales Navigator Strategies Fail

LinkedIn Sales Navigator promises to assist in approaching the right prospects for a business. Even so, LinkedIn social selling disappointed many small and Medium enterprises to large corporations in 2015. The underlying reasons for the Sales Navigator strategies failure are: Inability of the business to focus on a concrete communications methodology. Technical knowledge is important … Continue reading “Why Linkedin Sales Navigator Strategies Fail”

Influencer Marketing on the Rise in 2016

December 11, 2015

Influencer Marketing on the Rise in 2016

With the year coming to an end, many of us are wondering what’s going to change in 2016? For those on the lookout for consumer behavior changes, we have a news! Consumers are turning away from branded advertising and shifting their attention to recommendations of friends and acquaintances. Internet marketers are paying heed and allocating … Continue reading “Influencer Marketing on the Rise in 2016”

Making Lead Generation More Meaningful

December 9, 2015

Making Lead Generation More Meaningful

Audience no longer wants their attention bought, they want it earned. Holds true specially for inbound marketing. Arousing interest and motivating people to build the sales pipeline becomes less painstaking if we can keep the whole process purposeful. With the advent of social media and digital marketing, buyers have a lot of information at their … Continue reading “Making Lead Generation More Meaningful”

New Year Caveats for Small and Medium Businesses

December 4, 2015

New Year Caveats for Small and Medium Businesses

Small or medium businesses run on limited budget. A big difficulty for them is to recognize the suitable marketing method. Print and advertising incur high costs and blogging can be time consuming. With reasonable targets to achieve, online marketing is usually free. More important is the fact that online trends change every year, propelling businesses … Continue reading “New Year Caveats for Small and Medium Businesses”

Merry Christmas and Happy New Year

December 23, 2014

Merry Christmas and Happy New Year

Reach First and our staff would like to wish all of our amazing clients merry Christmas and happy New Year. We look forward to 2015, which will be a great year for all of us. Happy Holidays!

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